Revolve clothing company11/25/2023 ![]() Alliance has a lot of exciting projects in the pipeline, which I’m super excited for.” “Our plan for Alliance is to continue to organically build new brands. We explored other acquisition opportunities, and nothing compared to the Alliance team,” Mente told Apparel News. “Alliance Apparel was an attractive acquisition due to the Alliance team building an infrastructure that was able to scale quickly with great efficiency. Revolve co-founder Michael Mente said the deal with Alliance was something of a no-brainer for Revolve. As noted by WWD, “Alliance has been on a tear more recently with its brand launches following its 2015 acquisition by Revolve for undisclosed terms.” (Note: More recently, California Apparel News reported that the deal was a “cashless” one, noting, “instead of cash, the two Alliance Apparel cofounders got a stake in Revolve and an infusion of cash developing more brands.”). Things changed in 2015, though, when Alliance Apparel was acquired by Revolve. Moseley, on the other hand, is tasked with running the company’s operations, including accounting, shipping and other logistics. The more they fall in love, the better,” Gerona told WhoWhatWear last May. “My job is to create brands and make sure people know about our brands, fall in love with them, and connect with them. Yes, Alliance’s strength, in its own words, is its “unparalleled ability to identify a specific market niche” and launch brands “designed with a distinct consumer interest and personality in mind.” The core component: “An honest connection with the consumer.” Tasked with not only conceiving of and launching brands, Alliance Apparel also runs them by designing and overseeing the manufacturing of the products (roughly five collections per year per brand, with tags that mostly read “Made in India”), marketing the individual labels, and handling sales – primarily out of its showroom in The New Mart and the Cooper Design Space. Also on Alliance Apparel’s roster: Lovers + Friends, Tularosa, NBD, Raye, Privacy Please, L’Academie, Grlfrnd Denim, Majorelle, and h:ours, among others. As a fashion design and production company, Alliance Apparel is the force behind 13 buzzy brands – including Arrobio’s own celebrity-favored line. In fact, the company, which was founded in 2014 by designers – and brand builders – Mitch Moseley and Raissa Gerona, is in expansion mode. Nestled in the heart of the Los Angeles Fashion District, Alliance Apparel is far from a small operation. Arrobio “has people for that.” Those people largely fall under the umbrella of Alliance Apparel – a company whose model sheds light on a budding new way of building mini fashion conglomerates. ![]() The lengthy spread highlighted founder Pia Lara Arrobio’s ability to build a thriving young label without sewing or making patterns for garments, noting that Ms. Over the summer, the New York Times shed light on the budding Los Angeles-based fashion brand, LPA. ![]()
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